Instagram is for best, VSCO is for freedom. While your posts appear on an Instagram feed-like home page, likes and comment don’t feature, creating a harmonising safe space for adolescent girls to share their images without the pressures that social media put forth on them. ![]() It became popular with teenage girls as the app provides a happy medium between Instagram stories and feed. Named after the popular photo editing app, VSCO, VSCO girls are Gen Z teenagers who adorn themselves in the aesthetic of the app: a SoCal, hazy, warmly saturated filter. Don’t worry if you’ve never heard the term, VSCO CEO Joel Flory also had no clue of this internet phenomenon.
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